keys2marketingkeys2marketing
keys2marketing

The objectives

. Help schools to address individual issues within a coherent framework.
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Enable schools to develop their own understanding of marketing as a tool for whole school improvement.

. Share best practice and success.
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Consider the impact of effective marketing and communications strategies on the recruitment and retention of staff.

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Encourage schools to take ownership of, and manage (or determine), their reputations.

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Encourage schools to establish a school based marketing coordinator/group.

. Provide professional development programmes and a toolkit to support marketing in schools.
. Offer training and conference opportunities to facilitate networking and sharing of experience.
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Extend the offer of association membership to every maintained sector school in the UK.

 

 

keys2marketing
a not for profit organisation.
 
 
Marketing to celebrate excellence